Preview Mode Links will not work in preview mode

the sparkling creative

Dec 11, 2017


In this episode I talk to my mentor and coach Dana Malstaff all about business strategy, creating a path of problem-solving for your clients and becoming visible within the creative world.


Takeaways from today's show:

  • Your clients need to follow a clear path through your creative business, where you solve one of their problems at a time. This means your not overwhelming them with all the different creative products your offering, but you focus on their most significant need and solving it, before your move on to the next.
  • Pitch as many Podcast, magazines, blogs or other relevant places to your creative business. If necessary let someone else handle all the pitching. This will over time build up the momentum. (Just a side note: It took Dana 18 month to get to a place where people saw her as a real expert and started asking her to be on their media channels)
  • You need to stand for more than just creating your creative work. What is the drive behind it? Talk about it and share it with as many people as possible.



Mentioned in the Show:

Dana's site:


Dana's Trello course:

BOSS MOM, book:

Confessions of a BOSS MOM, book:

The Sparkling Creative Community:

The Mini Sessions:

I've been working with so many creatives that thought the next grand business strategy or a new creative product they're going to offer would bring them more of what they wanted. 

More money! 

More fulfillment! 

More time! 

More happiness!

However many of them never got what they wanted. 

Are you ready to dive in fully and turn your creative passion into the creative business that is not only paying your bills but also allowing you to live the lifestyle your dreaming of?

Then let's talk! Schedule a mini session with me, where we'll discover the right next move for your creative adventure. 

Become one of us and join the sparkling creative community!

Surround yourself with fellow creatives, that not only create sparkling creative pieces, but also sparkle when it comes to the financials of their creative adventures. Be part of a sparkling community and own your creative strength. We'll support you and help you live the sparkling creative life you've always dreamed about.

Connect with us:




I love to connect with you!

If you’ve got a question about today’s episode or want to leave me some inbox love, you can email me at Or, you can always find me hanging out in my happy place, the sparkling creative community over on Facebook.

I would also LOVE it if you’d leave a podcast rating or review on iTunes! 

I know it can be hard to figure out, so here are a few step-by-step instructions on how to leave an iTunes rating or review for the sparkling creative Podcast from your iPhone or iPad.

1. Launch Apple’s Podcast app.

2. Tap the Search tab.

3. Enter the name of the podcast you want to rate or review.

4. Tap the blue Search key at the bottom right.

5. Tap the album art for the podcast.

6. Tap the Reviews tab.

7. Tap Write a Review at the bottom.

8. Enter your iTunes password to log in.

9. Tap the Stars to leave a rating.

10. Enter title text and content to leave a review.

11. Tap Send.